For brands
Influencer marketing for restaurants and cafés
Food Reels are one of the fastest ways to fill tables, and local food creators often work for a free meal.
Food Reels are one of the fastest ways to fill tables, and local food creators often work for a free meal.
Food Reels are one of the fastest ways to fill tables, and local food creators often work for a free meal. Start small: choose a few creators, give them a clear brief, and track what each one brings.
On Hypee, 1,077 creators work in food, and they list a median of ₹1,000 per Reel. Many smaller creators also accept barter.
Last updated
Visit our café this week for a free meal for two. Post one Reel within 7 days showing our signature dish and tagging our location. Please mention it's an invited visit.
In India, paid or gifted posts must be clearly disclosed. ASCI's guidelines apply, so ask creators to use the paid partnership label or a clear tag like #ad.
Many small local creators accept a free meal. Paid rates depend on views and city; see the numbers on this page.
For small creators, a free meal is often enough. Larger creators usually charge a fee as well.
Not for a small campaign. On Hypee you can post a campaign free and hire creators directly, with 0% commission.
Campaigns are free to post. Hypee takes 0% commission.
Post a free campaign →