Why Hypee

India's creator marketplace

Hypee is India's creator marketplace that connects Instagram creators with brands. Creators auto-build a media kit, get discovered, automate DMs, and close paid collaborations; brands find creators by niche and city and run influencer campaigns end-to-end. It's free for creators, with 0% commission on brand deals.

How Hypee works

1

Connect Instagram

Creators connect their account and Hypee auto-builds a media kit from real stats.

2

Get discovered

Creators get listed in the marketplace; brands search by niche and city to shortlist.

3

Close the deal

Chat in real time, agree terms, and pay securely with GST invoices — 0% commission.

For creators

  • Free to join with 0% commission — keep 100% of what brands pay you.
  • An auto-generated, white-label media kit with no watermark, always up to date.
  • Get discovered by brands searching your niche and city — no cold pitching required.
  • Safe Instagram DM automation on the official Meta Graph API, plus real-time chat with brands.

For brands

  • Search real Indian creators by niche, city, follower count, and engagement.
  • Run campaigns end-to-end: post, collect applications, shortlist, and message creators.
  • Pay securely via Razorpay with GST invoices and full documentation.
  • See each creator's live media kit before you commit.

Why Hypee — FAQ

What creators and brands ask about Hypee.

What is Hypee?

Hypee is India's creator marketplace that connects Instagram creators with brands. Creators auto-build a media kit, get discovered, automate DMs, and close paid collaborations; brands find creators by niche and city and run influencer campaigns end-to-end. Hypee is free for creators.

Why should creators use Hypee?

Creators use Hypee because it's free with 0% commission, auto-builds a white-label media kit, gets them discovered by brands, and includes safe Instagram DM automation, real-time chat, and GST-invoiced payments — so they keep 100% of what they earn.

Why should brands use Hypee?

Brands use Hypee to find real Indian Instagram creators by niche and city, run campaigns end-to-end, message creators directly, and pay securely via Razorpay with GST invoices — viewing each creator's live media kit before committing.

Is Hypee free?

Yes, Hypee is free for creators. Optional Pro plans add automation and analytics, and brands pay to run campaigns. There's 0% commission on creator brand deals.

Is Hypee available across India?

Yes. Hypee serves Instagram creators and brands across India, with creator discovery by niche and city covering every major Indian market.