Hypee is a free platform where small and nano Instagram creators in India get brand deals. There is no follower minimum, so creators with under 1,000 followers can join, build a free media kit and apply to brand campaigns. Free creators can apply to paid campaigns too, not only barter.
Brands post paid, barter (free product) and barter-plus-cash campaigns, and you apply with your media kit. Brands pay you directly by UPI or bank transfer, and Hypee takes 0% commission. On Hypee, creators under 1,000 followers list a median of ₹800 per Reel and creators with 1K–10K list ₹2,000 (11 Oct 2026).
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24 campaigns are open for applications right now, and 4,334 creators have joined Hypee, 622 of them in the last 7 days.
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Sign up and connect Instagram. Any follower count works, including under 1,000.
Hypee builds a shareable kit with your stats, best posts and rates, so brands see you at a glance.
Apply to paid, barter and barter-plus-cash campaigns from brands. Agree the deal in Hypee's chat.
How many followers do you need? →Sponsorships with a small following →How barter deals work →Free media kit maker →
What creators ask before their first brand deal.
Hypee is built for small and nano creators: it is free, has no follower minimum, and lets creators under 1,000 followers apply to paid and barter brand campaigns with a free media kit. Brands pay creators directly and Hypee takes 0% commission.
Yes. Many brands, especially local businesses and new D2C brands, work with small creators for barter and small paid deals. On Hypee, creators under 1,000 followers list a median of ₹800 per Reel (11 Oct 2026).
Hypee has no follower minimum. Nano creators (1K–10K followers) and creators under 1K can join free and apply to campaigns.
No. Brands on Hypee post paid, barter and barter-plus-cash campaigns, and free creators can apply to paid ones. Barter is a common first deal, so check the product's value against your rate before you accept.
Creators with 1K–10K followers on Hypee list a median of ₹2,000 per Reel; the middle half list ₹900–₹3,000. Engagement and niche move it up or down.
Free to join. No follower minimum.