For brands

Hire influencers in India, without an agency

Find Instagram creators, post a campaign and pay them directly. Hypee takes 0% commission.

How do I hire influencers in India?

Post a free campaign on Hypee, or search creators by niche and city. Review who applies, agree the content and price, and pay the creator directly. Hypee takes 0% commission.

Hypee isn't an agency, so you run the campaign yourself. That usually suits small brands and local businesses. If you need someone to manage a large campaign for you, an agency may fit better.

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Agency or direct: how to decide

  • Choose direct if your budget is small, or you want to test first.
  • Choose direct if you want to talk to creators yourself.
  • Choose an agency if you need many creators at once and have no time.
  • Choose an agency if you need full reports and contracts handled for you.

Questions to ask before you hire

  • What are your average Reel views?
  • Where is your audience based?
  • What's included in the price?
  • Can I run the video as an ad, and for how long?
  • When will it be posted?

More for brands

Find influencers in India →Influencer marketing cost in India →Influencer rates by niche and city →Fake follower checker →Free influencer brief generator →

Hiring influencers FAQ

 

Is Hypee an influencer marketing agency?

No. Hypee is a self-serve marketplace where brands hire creators directly.

Is it free to post a campaign?

Yes. Free brand accounts can post campaigns, and Hypee takes 0% commission on deals.

Can I hire influencers for barter?

Yes. You can offer a product or service instead of, or as well as, cash.

Campaigns are free to post. Hypee takes 0% commission.

Post a free campaign →