What is DM automation on Instagram?
A plain explanation of what it does, how it works and what's allowed.
A plain explanation of what it does, how it works and what's allowed.
DM automation sends a direct message for you when something happens, such as a person commenting a keyword on your Reel. You write the message once, and every person who triggers it gets it.
On Instagram, it has to run through Meta's official API, and it can only reply to people who contacted you first. It's not the same as a bot that sends cold messages to strangers.
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The free plan includes 2 automations and 1,000 DMs a month, with no card. The Creator plan is ₹99 a month, with unlimited automations and 10,000 DMs. Pro is ₹399 a month and has no monthly DM limit, though Meta's own limits always apply.
It's a rule-based reply. Password-based bots that follow people or send cold DMs break Instagram's rules, while official API automation only replies to people who reached out.
Yes, as long as you follow Instagram's rules and handle personal data properly.
Free for 2 automations and 1,000 DMs a month. No card needed.
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