Guide

Send a link in Instagram DM automatically

Instagram captions can't hold clickable links. A comment to DM automation can.

Someone comments or messages

LINK

Your public reply

Check your DMs! 📩

Then the DM arrives on their phone, like this.

Example with a made-up account.

How do I send a link automatically on Instagram?

Say "Comment LINK" in your Reel, then create a comment automation on Hypee with LINK as the keyword and your URL in the message. Everyone who comments gets the link in their DMs.

This works better than "link in bio" for many creators, because people don't have to leave the Reel and find your profile. Free for 2 automations and 1,000 DMs a month. No card needed.

Last updated

What kinds of links work

  • Product and shop links
  • Affiliate links, with proper disclosure
  • Booking and sign-up links
  • Google Drive or PDF links
  • YouTube videos

Make people actually comment

  • Say the word out loud and put it on screen.
  • Tell people exactly what they'll get.
  • Repeat it in the caption and a pinned comment.

How to set it up on Hypee

  • Switch to a Creator or Business Instagram account. It's free in Instagram settings.
  • Sign up on Hypee and connect Instagram through Instagram's own login.
  • Create an automation, choose the trigger and write your message.
  • Turn it on, then test it with a friend's account.

More free Instagram tools

Comment to DM automation →Auto DM vs link in bio →Instagram automation for affiliate creators →Free Instagram auto DM →All free Instagram tools →

Send a link automatically in DM: FAQ

 

Can I put a clickable link in an Instagram DM?

Yes. Links in DMs are clickable, and a comment reply can include one.

Will Instagram block links in DMs?

Links are allowed, but Instagram can limit spammy or unsafe links. Use real, trusted links and keep your messages personal.

Can I share affiliate links this way?

Yes, but tell people it's an affiliate link. ASCI's rules require clear disclosure.

Free for 2 automations and 1,000 DMs a month. No card needed.

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