Feature

Instagram keyword automation

Pick a word. When someone comments it or DMs it, they get your reply.

Someone comments or messages

PRICE

Your public reply

Sent you the price in DM 📩

Then the DM arrives on their phone, like this.

Example with a made-up account.

What is keyword automation on Instagram?

Keyword automation replies to a comment or DM that contains a word you chose, such as LINK, PRICE or GUIDE. On Hypee you can add up to 10 words to one automation, so "price", "rate" and "cost" can all get the same answer.

Free for 2 automations and 1,000 DMs a month. No card needed.

Last updated

Choosing good keywords

  • Short, single words work best.
  • Add the spellings people really use, like "price", "prize" and "rate".
  • Use a different word on each Reel if the DM is different.
  • Leave the keyword empty to reply to every comment on a post.

Where keywords work

  • Comments on a chosen post or Reel
  • DMs sent to you
  • Story replies
  • Comments during a Live

How to set it up on Hypee

  • Switch to a Creator or Business Instagram account. It's free in Instagram settings.
  • Sign up on Hypee and connect Instagram through Instagram's own login.
  • Create an automation, choose the trigger and write your message.
  • Turn it on, then test it with a friend's account.

Instagram keyword automation: FAQ

 

How many keywords can one automation have?

Up to 10.

Does the keyword have to be the whole comment?

No. A comment that contains the word triggers the reply.

Free for 2 automations and 1,000 DMs a month. No card needed.

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