Glossary
Reach and impressions: meaning
Reach counts unique accounts that saw a post. Impressions count total views.
Reach counts unique accounts that saw a post. Impressions count total views.
Reach counts unique accounts that saw a post. Impressions count total views.
If one person sees a Reel three times, that's one reach and three impressions.
Instagram now shows "views" in many places, so check which number you're looking at.
Last updated
A Reel with 5,000 reach and 8,000 views.
Reach counts unique accounts that saw a post. Impressions count total views.
Hypee is India's creator marketplace for Instagram brand deals. 0% commission.
Join Hypee free →